Sales and Leadership Wisdom from the Leaders, Mr. Sanjay Vakharia (CEO – Spykar)

Mr. Sanjay Vakharia (CEO – Spykar) is one of the passionate CEO I interviewed in my book. I asked for his advice to salespeople who want to make a career in fashion industry. He replied Most important is, one should not really look down on sales as a function. Of late, I have seen a lot of people not wanting to be part of sales. They probably just want to chase the ladder up and move to marketing or various other functions, while skipping the sales function. mostly because it is hard work., and you really have to wear your shoes off and take to the streets withstanding the vagaries of elements.
For any person to be successful, and any business to be successful, I think you really need to know what your markets are, and that is not possible at all unless and until they are in the field and doing the hard work and trying to figure out where your customers are, what they need, and how much your products or services are appreciated.
So I think, Sales as a function need to be embraced with utmost sincerity and dedication. One has to see how you can add value to your customers life, thereby making your proposition more relevant to him.

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